Tag Archives: brands
Know thy brand, because your customers do
By Stephen Rhodes Last month, one of our clients approached us about changing their brand. When I explained that brands are not socks, and probably what they really wanted to do was freshen up their logo, we had an engaging … Continue reading
Filed under Branding, Stephen Rhodes
Bedlam in the boardroom
By Stephen Rhodes Emerging trends like Twitter and Facebook cause bedlam in the boardroom. The big brand names so want to be trendy, hip and with it – at least those that view young people as their primary target group. … Continue reading
Filed under Facebook, Marketing, social media, Stephen Rhodes, twitter
Stephen Rhodes
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Stephen Rhodes
