Tag Archives: social media
Is Twitter Right for My Business?
By Jeff Bowman I have presented to many companies and organizations over the last year on the value of Twitter to their outreach and marketing agendas. I hear the same question with every group, “Is Twitter right for my business?” … Continue reading
Filed under Communications, Jeff Bowman, Marketing, Media, Sales, Social Networking, twitter
The Customer Service Experience
By Jeff Bowman I had the pleasure of taking part in a podcast on the value of blogging for businesses last Friday. I had known about the recording for a couple of weeks, however it didn’t dampen my enthusiasm for … Continue reading
Filed under Jeff Bowman
Lost in the new world of advertising
By Stephen Rhodes More and more, I hear clients talk about being lost when it comes to the latest trends in marketing, meaning, of course, social media. It reminds me of the mid 90s when many small businesses migrated to … Continue reading
Filed under advertising, Stephen Rhodes
Jump into social media, but use both feet
By Stephen Rhodes A few weeks back I wrote a post about the poor communication habits of some fairly large companies Rogers, Toyota and Pampers. And I mentioned that both Toyota and Pampers were struggling with online campaigns. Chris Lake … Continue reading
Filed under social media, Stephen Rhodes
Social Media – re-inventing social skills
By Jeff Bowman The boom in social media has brought about some changes in the social growth and development of social skills in today’s youth. Recently, I worked with several young entrepreneurs with both High School and some College or … Continue reading
Filed under Jeff Bowman
Customer dis-service. Seller beware!
By Jeff Bowman I once had a wonderful experience with a customer service representative from a local store that I frequent. The woman was courteous, smiling, had a sense of humour and seemed to genuinely care about my concerns. The … Continue reading
Filed under Customer Service, Jeff Bowman
Eating elephant morsels 140 characters at a time
By Stephen Rhodes To build on yesterday’s post about the changing world of marketing , I want to say that most business people I talk with are afraid of Social Media because it seems complex and involved. And it may … Continue reading
Filed under blogging, Communications, Facebook, social media, Stephen Rhodes, twitter
The changing world of marketing
By Stephen Rhodes I spoke to a group of business leaders last week about the rise of social media and I was encouraging these influencers to add social media to their marketing mix. During question time, one wag suggested that … Continue reading
Filed under social media, Stephen Rhodes

